FOR GROWING CONSUMER BRANDS

Scale your company. Strengthen your people.

As your company grows, your people need to grow with it. Woem designs programmes for energy, team culture and leadership, and brings in the right experts to run them. Practical, based on science, and made to work in daily practice.

5 yrs

Partnership with WaterWipes

27

Cultures in one programme

ICF

Senior accredited coaches

3

Languages, working across Europe

What we see

What we see in growing brands.

Growth puts pressure on people long before it shows up in the numbers. These are the patterns we meet most.

The leadership team runs on reserve.

Long days, short nights and no time to recover. It works until it doesn't.

Good people go quiet.

They stop raising problems months before they leave.

Every new market changes the team.

New countries and retailers bring new roles, new pressure and less time to settle in.

Mistakes get hidden.

The team stops trying new things because failing feels too costly.

The body keeps the score.

Sleep, energy and sick leave change after a growth spurt, often before anyone talks about it.

Key people you want to keep.

Your best people carry the most. They need room and support to grow, or they start looking elsewhere.

Our approach

The Woem Capacity Model.

Capacity is your team's ability to grow and adapt without burning out. It rests on three things: energy, trust and leadership. We measure all three, so you know where to start.

Built on current research in work psychology and stress physiology: the Job Demands-Resources model, recovery from work, psychological safety and allostatic load.

Energy Trust Leadership Capacity

Energy

The physical and mental reserve to keep up the pace. Sleep, stress, recovery and daily habits.

Sustainable Performance · STEP UP

Trust

People say what they see, and the team learns from mistakes instead of hiding them.

Growth Culture

Leadership

Leaders and key people give direction and set the example, also under pressure.

Coaching for leaders, teams and key people

How we work

Designed together. Delivered together.

We work alongside a team of senior experts, selected for your team: ICF-accredited coaches, psychologists and cPNI practitioners.

You have one point of contact

01

Measure

The Capacity Scan shows where your team stands on energy, trust and leadership.

02

Design

We build a programme around what the scan shows, for your team and your pace.

03

Deliver

We run the programme with your team, together with the right experts.

04

Prove

We measure again, in numbers your board understands.

In practice

WaterWipes

A five-year partnership, scaling across cultures.

Within WaterWipes, a global consumer brand of 300+ people spanning 27 cultures, we've designed and run a new program for the EMEA team — a 45-person group — every year for five years. The focus has evolved with them: sustainable performance, then growth mindset, now candour and psychological safety, always pairing group work with 1:1 coaching.

We start every program the same way: discover the real problem, design the program, orchestrate the right experts, embed the change.


  • 5 yrs partnership
  • 1/yr new program designed
  • 13 leaders coached 1:1
  • 27 cultures

Behind Woem.

Woem was founded by Angela La Rosa, a Dutch-Polish psychologist living in Spain. She has a background in business, organisational psychology and clinical psychoneuroimmunology (cPNI), the science of how stress affects body and mind.

Angela looks for what is behind stress or low engagement. Often it is something simple that, once you see it, changes a lot. She sees wellbeing as the basis for sustainable performance, not as an extra.

Angela designs the programmes and brings in the right experts to deliver them: cPNI practitioners, psychologists, senior executive coaches and specialist partners.

She speaks three languages, has lived in Europe and Latin America, and works with teams across Europe.


Máster cPNI

Clinical psychoneuroimmunology

Spain

Master's, Int'l Business

Hult, London

UK

BSc Psychology

Organisational Psychology

the Netherlands

Senior leaders,

at companies that are scaling.

We measure what drives your team's performance: energy and recovery, trust and openness, recognition, and the daily friction that costs focus. You get a clear picture, with scores, of where to act first. A low-risk first step, and the basis for any programme that follows.

Find the root cause before it costs you.

Request a Capacity Scan

Tell us a little about your team. We'll get back to you within two working days to plan a short introductory call.